Adidas says customer data stolen in cyber attack

Adidas has disclosed it's been hit by a cyber attack in which customers' personal information has been stolen.

The sportswear giant said criminals had obtained "certain consumer data" which "mainly consists" of the contact information of people who had been in touch with its help desk.

Adidas said passwords and credit card and other payment data were not compromised.

"We remain fully committed to protecting the privacy and security of our consumers, and sincerely regret any inconvenience or concern caused by this incident," it said in a post on its website.

It comes as retailers including Marks & Spencer and Co-op have been targeted in major cyber attacks.

In their cases, the hacks severely compromised business operations - there is no indication anything similar has happened with Adidas.

"Adidas recently became aware that an unauthorized external party obtained certain consumer data through a third-party customer service provider," the firm said.

"We immediately took steps to contain the incident and launched a comprehensive investigation, collaborating with leading information security experts.

"Adidas is in the process of informing potentially affected consumers as well as appropriate data protection and law enforcement authorities consistent with applicable law."

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