Best-selling author Frank Cottrell-Boyce, the current children's laureate, is to spearhead a campaign to tackle a "recession in children's happiness" that he believes is caused by a decline in reading at a young age.
The writer has organised a summit in Liverpool on Wednesday, at which he will call on the government to "stand up and give a visible sign this country values its children".
Cottrell-Boyce, whose books include Millions and Cosmic, will warn that while children in the UK may fare well in reading league tables, reading for pleasure is in decline, leading to "less chance of [them] being happy".
The Reading Rights Summit will also hear from fellow authors Cressida Cowell and Michael Rosen, two of his predecessors as children's laureate.