On the day co-owner Sir Jim Ratcliffe called Manchester United "mediocre" in an interview with popular club fanzine 'United We Stand', the team unfortunately reinforced the assessment with their on-pitch performance.
As many were quick to point out, Nottingham Forest's victory at Old Trafford was not "a shock" given Nuno Espirito's men started the game higher in the table.
Nevertheless, it was something Forest had not achieved in almost 30 years. And, at expectation level at least, Old Trafford's ambitions are more lofty than those at the City Ground. Their aim is to eventually win the Premier League and compete strongly in the Champions League.
How realistic that is in the short-term is anyone's guess. On this evidence, not very.
Asked for his view on his first few weeks as United manager (five games with two victories, only one of which has come in the Premier League) and results that are alien to him - his old club Sporting had won 16 games out of 17 before United prised him to England - Amorim said the perceptions were not true.
"I had this and worse in Sporting in the beginning," he said. "The feeling for me is the same but for the world it's completely different.
"You know Sporting in Portugal but Manchester [United] has a lot of attention."