Rockstar has stayed tight-lipped about GTA 6, releasing only two trailers so far, with the second arriving in May this year.
With over 100 million views, the nearly three-minute video gave players more insight into the backstory of protagonists Jason and Lucia - a couple who live a life of crime in Leonida - as well as revealing new characters and map locations.
Rockstar has form for delaying its games and a reputation for perfectionism, with its previous big release - Red Dead Redemption 2 - delayed by roughly a year from its original release date.
Increased demand for complexity and scope from players, as well as soaring development costs, has meant publishers are less willing to take risks on unfinished products.
When it finally lands, GTA 6 is likely to be one of the most expensive video games ever made, but also expected to set records with its launch sales.
Whether it will live up to the hype remains to be seen.